Again this idea utilizes the skilled creative labor force in India. We have not been able to find a case study of a company doing this in India.
The Potential: The potential is to fill the huge demand for quality content that the web is creating.
The Downside: The downside is that it requires careful supervision to assure that the product communicates effectively to a Western audience. For example, a Westerner's taste for colors is different to that of an Indian.
The Potential: The potential is to fill the huge demand for quality content that the web is creating.
The Downside: The downside is that it requires careful supervision to assure that the product communicates effectively to a Western audience. For example, a Westerner's taste for colors is different to that of an Indian.
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